When I first heard about Vitable, I was intrigued by the proposition. They promise a personalised vitamin regime that will help you improve all manner of physical/mental issues. Can vitamins really be that helpful?
I hadn’t experimented with regularly taking vitamin capsules before, so I went ahead and bought myself a 1 month subscription to Vitable.
This hands-on Vitable review shares my complete experience with their service – from the initial health assessment to daily use of their vitamin packs.
You’ll learn exactly what they offer, how much it costs compared to traditional vitamin shopping, and whether this personalised approach is worth your investment.
Disclaimer: Vitable provides supplemental vitamins designed to improve your health. I am not a qualified doctor and nothing in this review should be construed as medical advice. If you have any questions about whether certain tablets are suitable for you, please consult a medical professional.
Vitable Vitamin Subscription Box Review
Vitable - Review Summary
Vitable offers a well-organized, personalized vitamin subscription that’s ideal for busy Australians who want expert guidance in their supplement journey, though you’ll want to grab their regular discounts to make it good value. The service particularly shines in its convenience and thoughtful packaging, making it easy to maintain a daily vitamin routine despite some limitations in their product range.
Overall
-
Ordering - Website - 9/10
9/10
-
Products - Quality & Experience - 7/10
7/10
-
Ordering - Delivery - 9/10
9/10
-
Value For Money - 7/10
7/10
Pros
- Genuinely personalized vitamin recommendations based on a quick 5-minute health quiz
- Convenient daily packets make it easy to build a vitamin routine
- Competitive pricing when using regular 15-20% discounts
- Fully recyclable packaging and Australian-made products
- Flexible subscription with easy pause options
Cons
- More expensive than chemist options without discounts
- Limited range of 33 vitamins might not cover all needs
- No guidance provided for people who struggle with swallowing tablets
- DNA testing service is pricier than going directly through myDNA
- Results can vary significantly person to person
Page Contents
Who are Vitable?
Vitable is a Sydney-based business started in March 2019 by Ilyas Anane and Larah Loutati. Larah joined Vitable after spending a few years as Head of Product Development & Customer Experience at a Food Box Mate favourite, HelloFresh. With a background in delivering great subscription experiences, this experience bodes well for the success of Vitable.
Vitable’s mission is to “support you in your unique health journey” by providing “products specifically for you, based on your unique diet, lifestyle and health goals.” These are ambitious claims, and I was keen to put their personalized approach to the test.
The company is backed by a big European investor group who have also pushed The Iconic to become one of the most well-known clothing businesses in Australia. Fortunately, they have ensured that all the operations and ingredients are still sourced locally here in Australia.
What do Vitable offer?
At the heart of Vitable’s service is their personalised vitamin pack, delivered monthly and tailored specifically to your health goals.
The customization process starts with a comprehensive online health quiz that examines your lifestyle, diet, and wellness objectives. This quiz explores everything from your current health concerns to specific areas you’d like to improve, such as immunity or joint health.
Despite being thorough, the quiz only takes about 5 minutes to complete, making it a quick first step towards your personalized vitamin regime.
It’s also possible to create your own custom Vitamin pack, if you already know which products you want to receive each month.
Can vitamins really help me get healthier?
There’s a lot of mixed research about the value of taking supplemental vitamins. Sources generally conclude that there’s no reduced risk of serious disease, however, there is a recognition that some people will see significant benefits.
Overall, it is clear that taking vitamin tablets is more beneficial for anyone who suffers from long-term health conditions, is planning a pregnancy, eats a vegan diet or is on long-term restrictive weight loss diets. Essentially, these vitamins can help make up for any areas where you might be deficient.
How will you know if taking vitamins could help you? Well, Vitable gives you an easy way to try them out for a month. You can then see how you’re feeling after a month of taking vitamins consistently. You might be surprised by the results!
How much does a Vitable subscription cost?
Your Vitable subscription cost depends on which vitamins are recommended for your specific needs. Individual vitamin prices range from $9 to $29 per month.
From my experience taking the quiz multiple times, most people receive recommendations for 4-5 daily vitamins, bringing the typical monthly cost to $50 – $80 before any discounts. This flexibility means you’re only paying for vitamins that align with your personal health goals.
Vitable offers several delivery frequency options to help you save:
| Delivery Frequency | Discount |
|---|---|
| Monthly | 0% |
| Bi-Monthly (2-month supply) | 15% |
| Quarterly (3-month supply) | 20% |
These longer delivery intervals not only save you money but also reduce the number of deliveries you need to manage throughout the year.
A little later on in the review, I compare the costs of Vitable against purchasing the same tablets from a nearby chemist.
Does Vitable charge for delivery?
Delivery is completely free for any orders over $30.
You’ll be able to order a box from anywhere in Australia, as well as New Zealand, United Kingdom, Hong Kong, Philippines, and Singapore.
Below a $30 order, they charge $9.95 for delivery, but this is a charge I don’t think anyone would ever pay since the monthly recommendations commonly add up to over $50.
My Vitable subscription
After completing the health quiz, I received recommendations for five vitamins, including Ashwagandha Plus, Curcumin, and Vitamin D. Being new to vitamin supplements, I trusted their expertise and ordered the complete recommended pack.
A few short days later, my Vitable box arrived at my door, shipped by Fastway.
The box definitely isn’t small enough to fit through a letterbox, though it is small enough to hide if you want the delivery driver to leave it at your front door.
Opening the box revealed two key items: an informative product leaflet and a cleverly designed cardboard dispenser.
What impressed me most was the practical packaging system – 30 individual daily vitamin packs, each clearly labeled and dated. This thoughtful organization makes it incredibly simple to maintain your daily vitamin routine.
I’m particularly pleased to note that since my initial review, Vitable has transitioned to fully recyclable packaging, replacing the plastic packets shown in my photos. This eco-friendly upgrade demonstrates their commitment to both personal and environmental health.
Vitable talks a lot about creating a habit out of taking the vitamins. By having a single packet for each day, it becomes really easy to store them somewhere easy to reach.
Taking the Vitable vitamins
One of the major lessons I learned from taking 5 vitamins a day is… that I hate swallowing tablets! This can’t be a unique problem for just me, so I was disappointed to find that Vitable provide no advice/guidance on the best way to take the vitamins without it feeling uncomfortable. If you’re not a fan of taking tablets, then a Vitable subscription may not be for you.
Did I feel any better after 30 days?
Yes and No. It’s sometimes difficult to attribute positive changes to one specific factor, but I definitely found that I had more energy and less stress after a month of taking these tablets. As I talked about earlier, they are definitely going to impact different people in different ways.
Important Regulatory Note: “Always read the label. Follow the directions for use. If symptoms persist, talk to your health professional. Vitamins and/or supplements should not replace a balanced diet.”
Is a Vitable subscription good value?
To give you a clear picture of Vitable’s value proposition, I compared their prices with Chemist Warehouse, where many Australians typically buy their vitamins. Here’s how the monthly costs stack up:
| Tablet | Vitable | Chemist Warehouse |
|---|---|---|
| Ashwagandha Plus | $18 | $11.99 |
| Vitamin D | $9 | $3.75 |
| Astaxathin | $19 | $11.99 |
| Probiotics SB | $19 | $14.49 |
| Curcumin | $16 | $17.99 |
However, these comparisons aren’t particularly fair for two reasons:
- Most of the Chemist Warehouse options have a minimum order of 60 tablets, so you would need to commit for a longer period of taking the tablets.
- Vitable seems to have a model that relies heavily on providing consumer discounts, in particular a standard 25% discount on orders.
Let’s see what that does to the total cost of both options:
| Vitable (No Discount) | $81 |
| Chemist Warehouse | $60.21 |
| Vitable Bi-Monthly (With 15% Discount) | $68.85 |
| Vitable Quarterly (With 20% Discount) | $64.80 |
This makes the quarterly subscription particularly competitive, offering both the convenience of Vitable’s service and significant cost savings.
I personally think that’s worth paying a premium for your tablets through Vitable, but it’s definitely worth chasing any additional discounts they’re offering..
Vitable’s DNA Testing Service
Vitable has partnered with myDNA, a respected Australian genetics company, to offer DNA testing that can help personalize your vitamin and supplement regime even further.
The DNA test costs $119 and involves a simple, non-invasive cheek swab you can complete at home. After mailing your sample to myDNA’s lab, you’ll receive your results within about 10 days of them receiving your sample. The test analyzes various aspects of your genetic makeup to provide insights into:
- How your body processes different nutrients
- Which types of exercise might suit you best
- Your potential vitamin and mineral needs
- Personalized recommendations for diet and lifestyle
What stands out about this service is myDNA’s credibility – they’re an Australian company with over 120 years of combined expertise and a 99.9% analytical accuracy rate. They maintain strict privacy standards, storing all DNA data on encrypted servers and never sharing your information without permission.
However, you can also conduct a very similar test directly through MyDNA for $99, so I’m not sure there’s any significant value-add to paying $119 to Vitable for the same service.
Important Note: I haven’t personally tested the DNA service, so I can’t provide first-hand feedback on its effectiveness. If you’re interested in this additional service, you can find more details on Vitable’s website.
Other things you should consider
Subscription Flexibility: One standout feature is Vitable’s hassle-free subscription management. You can easily pause indefinitely through their online portal – a level of flexibility that’s particularly reassuring when trying a new service.
Mobile App Experience: The Vitable mobile app makes managing your subscription a breeze, allowing you to adjust orders and track deliveries on the go.
Gift Options: For those interested in sharing the wellness journey, Vitable offers digital gift cards ranging from $45 to $180 – perfect for health-conscious friends and family.
Product Range: Currently, Vitable offers 33 different vitamins. While this covers most common supplements, it’s worth noting that this somewhat limited range might not address every specific dietary need.
Should you buy a Vitable subscription?
If you’re considering a vitamin subscription, I’d recommend starting with Vitable’s health quiz. It’s free, takes just 5 minutes, and gives you valuable insight into which supplements might benefit your health journey.
What impressed me most about Vitable was their attention to detail – from their polished online platform to their thoughtfully designed packaging. They’ve managed to transform the mundane task of taking daily vitamins into an engaging and convenient experience.
Here’s who I think would benefit most from Vitable:
- Those new to vitamins who want expert guidance
- Busy people who value convenience and organization
- Health-conscious individuals looking for a personalized approach
- Anyone who appreciates eco-friendly packaging and Australian-made products
Remember that vitamin effectiveness varies from person to person. While I experienced positive results with energy levels and stress management, your journey might be different. The best way to know if Vitable will work for you is to give their personalized approach a try, especially with their regular discounts making it competitively priced.
I hope you found this Vitable review useful. If you’ve given Vitable a try, let me know what you thought down in the comments below!
